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Last week, I had the absolute pleasure of joining Lixxy Harkcom on The Sales Success Podcast. It was an incredible opportunity to share insights about the world of Virtual Assistants (VAs), the value we bring to businesses, and to spotlight the launch of my new passion project: Need A VA, a directory built exclusively for UK-based VAs.

Why Virtual Assistants Matter

Lixxy and I dove into the essential role VAs play in business today. From managing those dreaded admin tasks to taking over bookkeeping, marketing, and tech setup, VAs allow business owners to focus on their strengths while we handle the nitty-gritty.

We also explored the emotional burden that small business owners carry—how outsourcing to a VA can bring relief and clarity, freeing up time for growth and creativity.

The Art of Finding the Right VA

A big part of the conversation was about finding a VA who fits your business’s “vibe.” Whether you’re looking for help with automation, content creation, or event planning, alignment is key. Clear communication, setting expectations, and even trial periods can make a massive difference in building a successful partnership.

That’s exactly why I created Need A VA—a directory where businesses can search for professional VAs by location and specialism. It’s a one-of-a-kind platform that connects businesses with the perfect VA for their needs.

The Challenges of Outsourcing

We tackled the common hurdles businesses face when outsourcing. Lixxy and I shared frustrations over vague job postings and the overwhelming responses they attract. This inspired the structured design of Need A VA, which ensures businesses can easily find the talent they need without the noise.

For businesses, I emphasized the importance of respecting the skills and time of VAs. For VAs, I encouraged clarity in showcasing their expertise and value—no more undercutting just to compete with less experienced freelancers.

Why Need A VA is a Game-Changer

During the podcast, I couldn’t contain my excitement about Need A VA. It’s not just a directory—it’s a community for VAs to shine and for businesses to find reliable, talented professionals. Here’s what makes it special:

Search by location and expertise: Get matched with VAs who truly understand your market and needs.

Showcase unique skills: Whether it’s admin, automation, or something niche, VAs can display what makes them exceptional.

Build trust: With profiles featuring testimonials and case studies, businesses can confidently choose the right fit.

The Big Takeaway

If you’re a business owner who’s stretched too thin or a VA ready to grow your client base, Need A VA is here to bridge the gap. It was an honour to talk about this mission with Lixxy and share why I believe this directory is going to revolutionize the way businesses connect with VAs.

Check out the full episode here, and if you haven’t already, head over to Need A VA to join the directory or find your ideal VA.

Here’s to thriving businesses and empowered VAs! 🎉